Dynamic Designs

9 Affordable and Effective Promotional Product Ideas to Try in 2021

Dynamic Designs Blogger • Apr 09, 2021

Use fun products to spread brand awareness and garner attention. These nine affordable, yet unique promotional product ideas will get your brand on the map!

promotional products

Question: What happens when custom-branded promotional products meet people?


Answer: Promotional success. No matter what product, service, or cause you want to keep on the tips of people's tongues, give them branded stuff.


Yes, there's something about giveaway items that draw human curiosity and (let's face it) the adrenaline rush that comes with getting something, no matter what, for free. Branding people is one way to use promotional items.


Another is branding the environment. It's estimated that, in 2021, people will be exposed to 6,000 to 10,000 ads each day, including people wearing them. How effective are they, though? Let's find out.

1. Window Wraps for Privacy and Advertising

Among branding ideas, this one hit the ground running a couple of decades ago with window tinting. Window wraps can be opaque, semi-opaque, translucent, or transparent. Any type can support a branding image, though.



Of course, window wraps stand out in nearly any setting, whether Times Square or a village cafe. It's hard to forget an image (and the brand it's associated with) if you walk or drive past it every day.

2. School-Branded Clothing for a Field Trip

If you're a schoolteacher, you must lie awake on the nights before field trips, worrying about losing track of one or more kids. They might get lost or decide to leave the group for some reason.


Why not have some cool tee shirts made that sport your school's name and logo in, plus the trip's destination in vibrant colors?



That way, any personnel at the site can reunite any stray youngsters with the rest of the similarly clothed group.

3. Branded Face Masks as Conversation-Starters

Six feet of distance and face masks are required for social distancing. But who says your facial covering can't grab people's attention? It's not hard to see a logo or unique design from such a short distance.



And think of the promotion opportunities: hospitals, urgent care centers, or any business, for that matter. Or you can ask us to print a batch for you to share with friends — to have some fun and lift people's spirits.

4. "Viral" Pens

Free pens spread like, well, viruses (they no doubt also spread actual viruses). So, if you want super cheap promotional items, get pens. Everybody grabs one if they're free. But no one ever seems to hang onto theirs.



Have you ever wound up holding a pen with no idea where it came from? It must have been someone's freebie that they absentmindedly left in your house or office. For the business that distributed them, "Cha-ching!"

5. Branded Pet Apparel

Yes, some people like to get their cats and dogs all dolled up —and why not? We know some business owners who would love to have friends and family turn their pets into brand emissaries for what they sell.


Either way, we can use our screen printing capabilities to brand pet vests or bib harnesses with your business logo. It could even be your brand colors. One benefit here is marketing. Pets make their rounds, whether on or off-leash.



Another benefit is that it makes these furry family members easy for you and any helpful neighbors to spot if they've run off. The brighter the swag, the easier it is to notice.

6. Kitchen Towels as Promotional Products?

When you think about it, these might turn out to be among the best promotional products. They're also creative promotional products since you hardly ever see kitchen towels in this capacity.


Think about it, though. Towels can be laundered, thereby saving paper towel waste. You never have enough kitchen towels! And they can add charm to the atmosphere of this heavily used part of your home.



Any company that can print on cloth can reproduce your logo or other branding images on kitchen towels.

7. Stress Balls Are Hands-On

Stress balls easily could be the favorite non-electronic plaything for today's adults. These spongy squeeze toys really do relieve stress. They also help with arthritis and other conditions that lead to stiff hands and fingers.


And although they're not resilient enough for chewing pets or toddlers, older kids love them.



Parents are always happy to see these at conference or trade show giveaways. They're terrific souvenirs to share with the kids when they return home.

8. Partial Car Wraps

Not everyone necessarily can afford or wants to have their entire car wrapped to promote their corporate brand. But what about covering only part of the vehicle?


Your message will still come across vividly. And this way, you save both on the product's application and its eventual removal. Partial wraps also highlight your vehicle's original color — which can look very appealing.



Car wraps are a specialty of ours, so if you want only a partial one, we can do that. Let us know, and we'll work with you on the design.

9. Kids' Goody Bags

Here's an idea: Why not "brand" a child's birthday? Or another occasion, like the first day of school? Brands are meant to be memorable. So what you pack in these bags will make it a day the kids won't soon forget.


If it's a birthday, fill your customized bags with the child's brand — name, hobbies, favorite book or movie, etc. Specific items might include some of our toys or clothing.



If it's for the first day of school, pack the bags with writing instruments, laptop accessories, and other items. It wouldn't hurt to check in with a teacher, either, to find out what supplies they ask kids to bring with them.

With Promotional Products "The Medium Is the Message"

The legendary media scholar, Marshall McLuhan, would agree with this take on his famous aphorism. After all, nearly everything in the world can now be considered a medium. For marketing and advertising messages, that is.


Does it seem surprising that many people have developed personal brands to market themselves? We don't think so since they're just entering the competition for available messaging space like everyone else these days.


Go ahead and join the crowd by sending us your branding ideas, so we can create whatever branded product you want. We're always happy to see new brands added to our branded product showcase. Reach out to us at Dynamic Designs today!

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